Articles & News

Welcome to our Articles – dedicated to influencers, UGC creators, ad specialists, marketers, talent managers and agencies. Get the latest industry news and articles. Find new perspectives and posts tailored for you.

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The Rise of Nano & Micro-Influencers
The influencer space is always evolving, and more brands are starting to realise that bigger isn’t always better.
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3 Proven Ways to Maximise Instagram Reels Views
With over 65 million active influencers on Instagram, standing out is essential. Three strategies that are simple and effective.
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Collaborate with Sway Me Good: Managing Users
When coordinating a group effort for influencer discovery, it's important to get eyes on potential influencers.
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Advertising Standards in Influencer Marketing
A comprehensive guide to UK and US advertising standards in influencer marketing.
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How To Run Influencer Marketing Campaigns At Scale
A Guide For Campaign Managers. How to keeping your head above water as a busy campaign manager.
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7 Top Features to Look for in an Influencer Marketing Platform
In the fast-paced world of influencer marketing, choosing the right platform can make or break your campaigns.
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