Instagram tests location listings on Reels

Instagram is testing a new feature to enhance transparency on Reels content by displaying the location of the profile that created the clip on the video itself. This information is being provided to combat misinformation, as some accounts may mislead people about their location.

By listing the location upfront, it could help users identify potential misinformation and flag it to Instagram. This new feature is a simple and unintrusive way to provide important context, which could play a key role in how a viewer interprets the information being presented.

Instagram has been implementing several measures to combat misinformation, including false information labels, removal of questionable posts from discovery, and proactive detection via AI. This is another step in that direction and could be a significant one in combating foreign influence operations on the platform.