New paid verification subscription service for Instagram and Facebook
Meta is launching a new paid verification subscription service for Facebook and Instagram users called Meta Verified, according to CEO Mark Zuckerberg. The service will cost $11.99 (£9.96) per month on the web and $14.99 (£12.45) per month on iOS and will allow users to submit their government ID to receive a blue verification badge.
The service will launch first in Australia and New Zealand before rolling out to other countries.
The new subscription service is similar to Twitter's Twitter Blue, which also offers users verification badges for a monthly fee.
To qualify for Meta Verified, users must be at least 18 years old, meet minimum account activity requirements, and submit a government ID that matches their profile name and photo.
Montana legislators approved bill to ban TikTok
Montana legislators have approved a bill, SB 419, which would ban TikTok from operating in the state and prevent mobile app stores from offering the app for download to users in Montana. The ban would result in fines for TikTok, Apple, and Google if they violate the law, although it is uncertain how the state would enforce it. The bill now awaits the signature of Montana Governor Greg Gianforte. TikTok has opposed the ban, stating that it is an infringement on users' First Amendment rights an
231d | 1 min read
Elon Musk removes legacy blue ticks from verified Twitter accounts
Celebrities, businesses and high-profile individuals will see changes to their Twitter accounts today as Elon Musk's decision to revamp Twitter's verification system has resulted in the removal of 'legacy' blue ticks from numerous accounts. Users who didn't subscribe to Twitter Blue also lose their verification badges. Previously, verified accounts were given blue ticks based on their public interest, but now only those with Twitter Blue can keep the blue tick. The change is part of Musk's a
229d | 1 min read
What metrics should you track to measure the success of your influencer marketing campaigns?
You’ve secured an influencer collaboration for your brand, and the campaign is in full swing. So, what’s next? Now it’s time to measure the success of the campaign by tracking metrics, as doing so will allow you to uncover what’s working, what’s not, and where you might need to make tweaks. But without the right know-how, knowing which metrics to track is easier said than done. That’s why we’ve put together this guide, providing an overview of which metrics to look at and, most importantly, why
119d | 2 min read